10 Things We Care Most About (Our Values)
- Freedom – it’s why we exist.
- Simplicity – makes it easier to focus on what’s most important.
- Integrity – life is simpler when you understand and fulfill your commitments.
- Effectiveness – we want our stuff to get results for people.
- Human Relationship – we are many, we are one.
- Growth – it’s the natural course of life.
- Beauty – we like things to look good.
- Leading-Edginess – we like fresh and new.
- Tech-Savviness – it’s all about simplicity and competitive advantage.